I pursued a formal education in interior design, leading me to the vibrant landscape of New York City. Following a tenure with various small design firms, I autonomously cultivated a clientele, particularly in the realm of hospitality, a field that ignites my passion. My experience encompasses diverse roles within the restaurant industry, ranging from bartending and management to engaging with architects and overseeing the recruitment of sub-contractors for bar design and layout.

Venturing further, I delved into the realm of wine and spirits, obtaining my WSET1 accreditation and continuously expanding my knowledge across all facets of the industry. This journey naturally extended into event management and planning, allowing me to comprehend the intricacies of operational dynamics.

In the year 2011, a friend enlisted my expertise to craft distinctive A-sign frames for the purpose of marketing and branding his restaurant. This endeavor propelled me into establishing a clientele base, where I dedicated myself to crafting bespoke creations, such as seasonal boards, and honing the art of logo replication.